lindsey montague · acd · art director

Bristol Farms is to grocery stores as the New Yorker is to magazines. Bristol Farms is where the food intellectual finds their groceries, from the foreign to the fancy. This campaign takes that idea and, borrowing from the humor of New Yorker cartoons, highlights the preferences of the unlikely food critic.
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“Mother, you know I only take triple-crème camembert in my macaroni.”
Bristol Farms. Food for the Critic.

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“No dry-aged ribeye? Must’ve been a paltry annual bonus.”
Bristol Farms. Food for the Critic.

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“Uggh, bleached flour. Irene clearly works in the finance department.”
Bristol Farms. Food for the Critic.
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Art Director: Lindsey Montague
Copywriter: Lauren Smith
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